Hm. I showed this to my husband, who immediately pointed out that it’s an anti-tank mine and thus couldn’t be foot-activated.

Most reindeer live North of the Arctic Circle, where the sun does not rise above the horizon in winter months. I suspect most summer days are brighter than the few hours of twilight the reideer get in December.

It took me far too long to understand the wtf-ness of this.

In Finnish, ‘Jussi’ (the Finnish ‘J’ is similar to ‘Y’ in English) is a common men’s name. Think John or similar. It carries some connotations from classic literature to peasants, hard work, and sisu.

And “pussi” simply means a bag, specifically a simple one usually made out of paper or plastic.

The branding is supposed to invoke an idea of breakfast buns that are traditional, simple, and full of energy to carry you through your day.

I mean… if you play video games for hours and hours, your brain will likely learn to play videogames better? Sure. I hardly see a correlation to mass murder here.

If you believe that action repetition is to blame for rewiring people’s brains to be more efficient at mass murder, why not blame the military, or hell, why not just start picketing outside your local airsoft or paintball places?

edit: he’ll into hell. I blame autocorrect.